LOOK UNDER THE BONNET
Review your messaging, website, and customer journey. Can someone quickly tell that your offer is for them, why it matters, and what to do next?

ACTION BASED PSYCHOLOGY
More ad spend. Same slow sales?
Don’t keep fuelling a stalled engine.
For founders and business operators who want answers before spending more. My ABP Audits find where your marketing loses people, so you know what to fix next.
No pressure. I’ll review your enquiry within 24–48 hours.
01 / THE APPROACH
You know when something isn’t pulling its weight.
You’ve built a business worth choosing. So where are people getting stuck? An unclear offer, an unanswered question, or a next step that takes too much effort?
Every week you send more paid traffic into those same gaps, you pay for attention that goes nowhere. That’s money left on the table, not a reason to turn up the budget.
Smart operators check the engine before adding more fuel. I investigate the friction first.
02 / THE ABP AUDIT
A review of the marketing you already have.
A clearer direction for what comes next.
Review your messaging, website, and customer journey. Can someone quickly tell that your offer is for them, why it matters, and what to do next?
Look for gaps in trust, unanswered questions, and confusing choices. You stop changing words at random and start fixing what actually puts people off.
Get practical strategies informed by those gaps. A clearer message, a stronger reason to choose you, an easier next step. And we start with the fix most likely to make the biggest difference.
Your existing marketing. A fresh perspective.
No pressure. I’ll review your enquiry within 24–48 hours.
A PERSON. NOT AN AGENCY.03 / MEET YOUR MARKETING MECHANIC
A fresh pair of eyes on the engine of your business.
I’m a marketing consultant using Action Based Psychology: understanding how people make decisions, then using that insight to make your marketing more relevant, reassuring, and easy to act on.
“The Marketing Mechanic” is how I think about my role: look closely, work out what’s holding things back, and recommend a practical way forward. No pressure tricks or manufactured urgency. Good marketing makes the choice clearer. It doesn’t force it.
Let’s get to know your businessLET’S LOOK UNDER THE BONNET
Share your website and what feels stuck.
I’ll take a look, then we’ll discuss whether an ABP Audit makes sense for your business.
No pressure. I’ll review your enquiry within 24–48 hours.